• by David Goetzl  @dgoetzl, February 28, 2008

As MySpace moves to bulk up its video content, the booming site has reached a deal to offer programming--albeit snippets--from the syndicated celebrity newsmagazine "TMZ."

The show, which grew out of a popular eponymous Web site, will launch its own channel with "TMZ' clips after it airs. But the show will also feed other weekly clips "featuring irreverent celebrity stories in 'TMZ's' unique voice."

Jason Kirk, vice president of marketing and content for MySpaceTV, said the site's user base "consumes celebrity and entertainment news at a rapid pace [and the TMZ programming] perfectly complements the immersive community experience MySpace offers to our users."

"TMZ" debuted in September, when the Fox group of owned-and-operated stations signed to carry it, serving as a launching pad.

MySpace's "branded channels" and programming providers include the BBC, National Geographic, The New York Times and others.