Unilever's Bertolli Contest Offers Fame

  • March 6, 2008
Through a new campaign, Unilever's Bertolli Nights In, the maker of restaurant-quality frozen skillet dinners for two is looking to capture stories of romantic nights in, and will film one of them for the big screen.

The cornerstone of the campaign is the "Dinner and Your Movie" contest. Through the BertolliNightsIn.com web site, Bertolli is calling for people to send in videos about their ingredients for a romantic night in. The winner's story will be made into a short movie, complete with a movie theater premiere.

Also capturing stories will be the "Bertolli Nights In Studio," a video recording booth making stops at big-city locations around the country where people can record their story on the spot. The "Bertolli Nights In Studio" will be on location in Los Angeles, Chicago, New York and Las Vegas.

--Nina M. Lentini

advertisement

advertisement

Next story loading loading..