Chowdhary says he expects this year's conference to have "record attendance," and anticipates quite a bit of speculation about the future of search as a result of "the potential Microsoft-Yahoo
merger, Ask.com re-branding and Google's slowing growth rate."
As for why his firm returns to the conference, Chowdhary says that SES is a great forum to "inform and educate" online merchants about his company's search-friendly e-commerce technology, a great place to "meet and recruit top tier talent," as well as a great branding event.