Coke, Illycaffè Ink Joint Venture

  • March 28, 2008
Coca-Cola and Illycaffè SpA are introducing Caffe, Cappuccino and Latte Macchiato premium ready-to-drink coffee products in several European countries in April.

Additional countries in Europe, Asia, North America, Eurasia and the Pacific are slated for expansion throughout the remainder of 2008 and into 2009 and will be delivered through the Coca-Cola system.

--Karl Greenberg

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