CBSSports.com Offers Live Online Broadcast Of Final Four, Championship

  • April 4, 2008
For the first time, CBSSports.com has decided to provide a live online broadcast of the Final Four and Championship game of the NCAA Division I Men's Basketball Championship through its NCAA March Madness on Demand video player. The service is in partnership with CBS Sports, CBS College Sports Network and the NCAA.

Traffic figures for NCAA March Madness on Demand for the first eight days--first round through Elite 8--of the NCAA Division I Men's Basketball Championship have shown tremendous growth year-over-year. In total, there have been 4,333,207 total unique visitors to the NCAA March Madness on Demand video player--a 147% increase over 2007 figures. (1,753,192 unique visitors)

--Gavin O'Malley

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