The Associated Press Adds Features To Online Video Network

  • April 14, 2008
The Associated Press has added a new feature to its Online Video Network that lets members syndicate local video to other newspaper, TV and radio station sites in the network.

Media outlets syndicating video will take a 30% cut of ad revenue when it plays on other sites. Of the balance, 20% will go to the site using the video and 50% will be divided between the AP and MSN, which powers the video platform.

Affiliate sites will also have the ability to block access to syndicated video by news competitors in the same market.

The AP also said AnswersTV would exclusively provide health and lifestyle content to the Online Video Network, which has more than 1,800 affiliates nationwide.

--Mark Walsh

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