Ask Jeeves UK has selected Google as the exclusive third-party provider of its sponsored links on Ask.co.uk. The Google AdWords program will complement Ask Jeeves UK's own suite of advertising
products, including its branded advertising and paid inclusion products. For Google, the agreement extends the reach of its AdWords advertising program to Ask Jeeves UK's 6.6 million unique users,
which represent 21% of the search audience in the United Kingdom. Google is also the sponsored links provider for Ask Jeeves' U.S. properties, including Ask.com and Teoma.com.