In this new position, Boerema is responsible for strategic marketing, identifying new market opportunities and leading the development of new value-added products and services for both residential and
commercial markets.
Boerema comes to Boca Raton, Fla.-based ADT from FDN, a privately held telecommunications company in Orlando, Fla., where he served as president/COO. Previously,
Boerema was SVP/business solutions at AT&T. He also held leadership positions at McCaw Cellular Communications, Pepsi and Procter & Gamble.
--Nina M. Lentini