Don Boerema Joins ADT North America As CMO

  • June 12, 2008
In this new position, Boerema is responsible for strategic marketing, identifying new market opportunities and leading the development of new value-added products and services for both residential and commercial markets.

Boerema comes to Boca Raton, Fla.-based ADT from FDN, a privately held telecommunications company in Orlando, Fla., where he served as president/COO. Previously, Boerema was SVP/business solutions at AT&T. He also held leadership positions at McCaw Cellular Communications, Pepsi and Procter & Gamble.

--Nina M. Lentini

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