The DVD of AMC's "Mad Men" is coming out this week--and it will carry a brand spot from JWT that uses letters and logos from the ad agency's global client roster, reports
Brandweek. The spot's
tagline--"Making brands famous since 1864," appears at the outset of the first disc in a four-disc set produced by Lionsgate. Last year, the agency spent $80,000 on ads (not including online), per
Nielsen Monitor-Plus.