Porter Novelli introduces Jack + Bill, a pop-up agency dedicated to identifying, branding and publicizing emerging fashion talent. The name comes from the agency's founders, Jack Porter and Bill
Novelli. The average age of the J+B staffer is 26. From mid-July to early September, the new agency will provide free buzz building, media relations and viral marketing services to one individual in
each of the following categories; model, fashion stylist, women's apparel designer and jewelry designer. The open casting call is July 15 and 16 at Sanbox Studios in New York.
