On all other pages, including user profiles, ads have been shifted to the right side from the left side to better fit the new design. The new look means that up to two ads can now run in the same ad space, with either two Facebook units running together or a Facebook ad running atop an industry-standard banner.
The social network will continue to serve ads in the News Feed, but will sell that advertising only through its direct sales team. The site's
long-expected upgrade also includes a Wall section that features updates from a user's Mini-Feed. Facebook said the new ad placements would provide "meaningful" space for advertising while "being
useful and unobtrusive."--Mark Walsh