Sears Rolls Out LL Cool J Ads

  • August 20, 2008
Sears, which announced in May that it would launch a new line of clothing with musician LL Cool J, says it will run ads for the new line in October magazines. The LL Cool J Collection of men's, junior's and children's clothing debuts nationwide on Sunday, September 7, timed to coincide with the release of his latest album, "Exit 13," which will also available at select Sears stores and at The black-and-white portraits, shot by Mark Seliger, feature LL Cool J, with his wife, four children and models gathered around a DJ turntable. Ads are scheduled to run in Cosmopolitan, CosmoGIRL!, Seventeen, Spin and Vibe. --Sarah Mahoney
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