Hotresponse has forged a partnership with Red Herring to create a unique marketing vehicle for a select group of advertisers. Hotresponse unveils this online tool with the September 2000 "Special
Indian Advertising Section" of Red Herring. The special section will direct readers to the Hotresponse-created website www.redhotresponse.com, which mirrors Red Herring's look and feel. Comprehensive
information on all featured companies - including white papers and brochures, business development contacts, company news, requests for more information and even rich media presentations - is
available on the www.redhotresponse.com Hotpage.
