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Continental Tire Relaunches Sweepstakes
September 16, 2008
In the "Ultimate Adventure II" sweepstakes, running through Nov. 2, consumers who purchase four Continental-brand tires valued at $499 or more will receive a free Navigon GPS system.
The
new promotion is supported with point-of-sale displays at Continental tire dealerships nationwide; with a Web banner ad campaign; and with ads in a variety of leading automotive enthusiast
publications.--Nina M. Lentini