Caveman, Sheep Join Mad Ave Walk Of Fame

  • September 23, 2008
The Geico Caveman and Serta Sheep, and memorable slogans "We Deliver For You" from the United States Postal Service and "What Can Brown Do For You" from UPS, were inducted into the Madison Avenue Advertising Walk of Fame during the first day of Advertising Week V on Monday.

Both the icon and slogan winners will now hold permanent positions on Madison Avenue, the advertising industry's version of Hollywood and Vine, and will be recognized in the new Advertising Icon Museum, forever establishing them as major fixtures in American popular culture.--Nina M. Lentini

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