U.K. Publisher Signs AdGent 007

  • September 30, 2008
AdGent 007, a global digital ad services firm, has signed an exclusive deal with leading U.K. national publisher Independent News & Media (INM) to represent INM's online ad inventory outside the United Kingdom.

As a result of this deal, INM--which publishes The Independent and The Independent on Sunday--expects it will see increased revenue from advertising to international readers of its Web sites.--Tanya Irwin

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