BIA Financial Acquires Kelsey, Will Dominate Data On Yellow Pages, Local Markets

  • October 6, 2008
BIA Financial Network, a leading research and consultancy firm for the media and communications industries this morning announced the acquisition of The Kelsey Group, a Princeton, NJ-based provider of data on the print and electronic Yellow Pages, local search, small business and local media industries. The combined resources of the two companies will offer a more comprehensive view of local advertising markets as it impacts traditional media, new media, entertainment, technology and telecom. Terms were not disclosed, but the companies said Kelsey would be led by CEO Neal Polachek as a subsidiary of BIA Advisory Services, LLC. John Kelsey, who founded The Kelsey Group in 1986 with his wife Pam, will oversee conference planning and execution while continuing his role in client relations and business.

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