GuangDong Gosun Internet Information & Technology Development Co., NetAd Communications, and PSM Global, have announced a partnership to deliver full screen rich media advertisements to Gosun's
500,000 Internet subscribers. Under the agreement, PSM, a global provider of ISP-side advertising solutions and NetAd, an advertising company in China, will extend PSM's full screen rich media content
distribution network to Gosun's subscribers. Gosun also licensed PSM's proprietary RateSlider technology to earn greater revenue while giving subscribers direct control over Internet pricing. Gosun
will use RateSlider to earn additional revenue while introducing a flexible pricing structure that lets subscribers choose how much they pay for Internet access. Subscribers receive discounted service
in return for viewing full-screen, television-like advertisements.
- Adam Bernard