• Forbes, Friday, October 24, 2008 10:15 AM

John Koten, CEO of Mansueto Ventures, owner of Inc. and Fast Company, worries that his magazines are particularly sensitive to the recent credit crunch. "We're writing for fast-growth companies, and they need credit to maintain their growth. If they can't expand, they are going to be hurt."

As a result, instead of the 20% of revenue growth expected this year, Koten is seeing about 10%. "We put a lot of investment in digital media based on expectations of growing digital income, but we are turning back now because the next six-to-12 months are uncertain."

He says the three-year goal is to increase market share by combining print with digital.

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