- Fast Forward: Distributed Content
Media Magazine, Joe Mandese - Tuesday, May 20, 2008
Recently, I moderated a panel of digital media gurus during a daylo ...
- Digital Exchange Poised To Exchange Homes, Oscar Follows Verklin Out Carat's Door
MediaDailyNews, Joe Mandese - Friday, May 30, 2008
The Carat Digital Exchange, one of the most visible leading edge initiativ ...
- Discrepancy Revolution: IAB Issues Guidelines To Fix Online Media Buying Errors
Online Media Daily, Joe Mandese - Wednesday, May 28, 2008
As part of a broader push to improve the efficiency of interacti ...
- Nielsen: One In Five Homes Still Not Ready For Digital
MediaDailyNews, Joe Mandese - Tuesday, May 27, 2008
With less than nine months before the U.S. television industry converts ...
- Thinking Outside The Box
Digital Outsider, Joe Mandese - Friday, May 23, 2008
Here's a trick question: What's the biggest and one of the fastest-growi ...
- Initiative Takes Off Gloves, Raids Top Print Buyer From Starcom MediaVest Group
MediaDailyNews, Joe Mandese - Friday, May 23, 2008
In its first raid on Publicis' Starcom MediaVest Group since former MediaVe ...
- Publicis Puts The 'I' In China: Acquires Leading Digital Shop, Rebrands It Leo Burnett
Online Media Daily, Joe Mandese - Thursday, May 22, 2008
Publicis Groupe is tapping one of Madison Avenue's oldest brands - L ...
- Micro Who? Everyone Seems To Be Getting In On This Act
Online Media Daily, Joe Mandese - Tuesday, May 20, 2008
As the online industry's favorite soap opera enters its 18th week, ...
- On The Record: George Ivie, Media Rating Council
MediaDailyNews, Joe Mandese - Monday, May 19, 2008
For more than 40 years, the Media Rating Council has quietly serv ...
- This Just In: Don Scales Succeeds Founder Jeffrey Herzog As CEO Of iCrossing
Show Daily, Joe Mandese - Monday, May 19, 2008
Don Scales, who has been running the operations over at iCrossing f ...
- Comcast To Acquire Plaxo, Add Social Networking To TV
MediaDailyNews, Joe Mandese - Friday, May 16, 2008
In a move expected to bring social networking to TV viewers, Comca ...
- Subject: Joe Mandese Has Added You As A Business Connection On Plaxo
TV Board, Joe Mandese - Friday, May 16, 2008
Hmmm, somehow I cannot see Brian Roberts accepting my invitation to Plax ...
- Nielsen Chief: We Have No Plans To Expand Media Portfolio, May Divest Some
MediaDailyNews, Joe Mandese - Thursday, May 15, 2008
Nielsen Co., the global research behemoth that has adopted an "anywhere/anytime" strate ...
- MindShare Turns SoulShare, Puts Faith In Evangelicals
MediaDailyNews, Joe Mandese - Thursday, May 15, 2008
Madison Avenue is known for targeting the hearts and minds of U. ...
- MediaCom's Schmidt-Vogel To Head GroupM 'Trading'
MediaDailyNews, Joe Mandese - Tuesday, May 13, 2008
In a surprising reorganization, WPP Group's GroupM unit named Alexander Schmidt-Vogel glob ...
- C Suite Favors E Media, Study Finds 'Business Elite' Embracing Online
Online Media Daily, Joe Mandese - Tuesday, May 13, 2008
America's business elite, the so-called "C suite" that run our country's medi ...
- Up A Data Stream, Without A Prattle
TV Board, Joe Mandese - Tuesday, May 13, 2008
A few hours after speaking to David Verklin about his reasons f ...
- On Eve Of TV Upfront, Nielsen Ratings Remain Unaccredited
MediaDailyNews, David Goetzl, Joe Mandese - Monday, May 12, 2008
As buyers and sellers head into a final round of upfront sal ...
- Justice Backs MRC Code, Requires Accreditation Before Launching New Ratings
MediaDailyNews, Joe Mandese - Monday, May 12, 2008
The Media Rating Council, the organization that self-regulates the media industry's ratin ...
- Another Aegis Shakeup: Mainardo de Nardis Follows Verklin Out The Door
MediaDailyNews, Joe Mandese - Friday, May 9, 2008
In the second major shakeup inside Aegis Group in as many week ...
- OMD Continues Roll: Zooms With Zoombak, Picks Up Armour-Eckrich
MediaDailyNews, Joe Mandese - Thursday, May 8, 2008
OMD unit is on a bit of a roll. On the hee ...
- WPP Chief Gets 8% Raise, Remains Madison Avenue's Top Paid Exec
MediaDailyNews, Joe Mandese - Wednesday, May 7, 2008
WPP chief Martin Sorrell once again was one of Madison Avenue's highe ...
- LVMH Runs With Spot Runner, Luxury Marketer Backs Online Ad Firm
Online Media Daily, Joe Mandese - Wednesday, May 7, 2008
Spot Runner, the online virtual ad agency backed by Madison Avenue gian ...
- Isobar Continues Expansion, Acquires Full-Service Shop In Brazil
Online Media Daily, Joe Mandese - Wednesday, May 7, 2008
Aegis Group's Isobar unit, already the largest digital marketing services network ...
- Havas Media To Offer New Full-Service, Digital Network
Online Media Daily, Joe Mandese - Tuesday, May 6, 2008
Havas Media, the global media services network of the world's sixth large ...
- TNS Rejects WPP, Will Nielsen Be Next?
MediaDailyNews, Joe Mandese - Monday, May 5, 2008
TNS, the London-based media and marketing research giant that has been maki ...
- GoogHoo Search Ad Tie-Up Reportedly Imminent, Timed On Eve Of Microsoft Offer
Online Media Daily, Joe Mandese - Friday, May 2, 2008
With Microsoft's takeover deadline looming, Yahoo reportedly is close to announce ...
- Jaguar Drives Digital Biz To Euro, Marks Second Major Integrated Win For Havas Shop
Online Media Daily, Joe Mandese - Friday, May 2, 2008
Luxury auto marketer Jaguar Thursday assigned its global digital advertising and med ...
- Ever The Malcontent, Starcom MediaVest Turns Attention To Consumer Intent
MediaDailyNews, Joe Mandese - Thursday, May 1, 2008
Starcom MediaVest Group has quietly created a massive consumer tracking study th ...
- Discover, Discovery Hold Exploratory Talks: Mag Says It's Not On The Block, Charts 'Partnerships'
MediaDailyNews, Joe Mandese - Thursday, May 1, 2008
In what might seem like a media brand affinity destined to happe ...