- WPP Remains Omnivorous, Gobbles A Piece Of Omniture
Online Media Daily, Joe Mandese - Thursday, January 29, 2009
WPP Group this morning announced a strategic investment in online analytics fi ...
- 'Broadcast Dysfunction' Report Hits NFL Hard, Says Many Spots Inappropriate For Kids
MediaDailyNews, Joe Mandese - Thursday, January 29, 2009
On the eve of Super Bowl XLIII, an influential public advocacy gro ...
- GM, Turner Bank With MediaBank: Donovan Challenger Making Gains
MediaDailyNews, Joe Mandese - Wednesday, January 28, 2009
In its battle to break Donovan Data Systems' stranglehold on Madison Avenue ...
- ZenithOptimedia Restructures For ROI, Goerlich Out As Research Chief
MediaDailyNews, Joe Mandese - Tuesday, January 27, 2009
Another top Madison Avenue researcher is moving on. Bruce Goerlich is o ...
- Nielsen Takes A Holiday: Digital TV Transition No Worse Than Christmas
MediaDailyNews, Joe Mandese - Tuesday, January 27, 2009
Even as lawmakers voted to extend the U.S. transition to digital ...
- IAB Readies Push To Combat Online's 'Creative Shabbiness'
Online Media Daily, Joe Mandese - Tuesday, January 27, 2009
The Interactive Advertising Bureau is preparing a major push to promote t ...
- Breaking Out: Break Media Forms In-House Production Studio
Online Media Daily, Joe Mandese - Tuesday, January 27, 2009
The burgeoning online video marketplace is expanding fast, but it still lac ...
- Magazine Ad Plunge: 'The Worst Is Behind Us'
MediaDailyNews, Joe Mandese - Friday, January 23, 2009
A ray of light may be shining on the consumer magazine indust ...
- VivaKi Takes Plunge, Pools Resources With CBS, Hulu, Microsoft, Others For New Video Ad Format
Online Media Daily, Joe Mandese - Thursday, January 22, 2009
Publicis' VivaKi unit has quietly organized an ad hoc, but high-level initiati ...
- WPP Moves Beyond, Beyond: Digital Brand Will Cease To Interact
Online Media Daily, Joe Mandese - Wednesday, January 21, 2009
As part of a reorganization that will more seamlessly integrate its tradition ...
- Varick Taps Ad Investment Exec, Unveils Client Base
Online Media Daily, Joe Mandese - Wednesday, January 21, 2009
Varick Media Management, a unit of Canada's MDC Partners that has be ...
- Lag Effect: Paid Search Surges Despite Economy, Cost Continues To Fall
Online Media Daily, Joe Mandese - Tuesday, January 20, 2009
It may be a lagging indicator, but the paid search advertising mark ...
- Fast Forward: Unintended Consequences
Media Magazine, Joe Mandese - Monday, January 19, 2009
I don't know the process most editors of monthly magazines use ...
- Radio Ad Group Cuts Staff, President's Email Gets Hijacked
MediaDailyNews, David Goetzl, Joe Mandese - Thursday, January 15, 2009
A tough day at the Radio Advertising Bureau got worse Thursday ...
- Nielsen: We're Still Unprepared For Digital Transition
MediaDailyNews, Joe Mandese - Friday, January 16, 2009
Even as lawmakers debate whether to extend the deadline for America's transiti ...
- Email: Radio Ad Group Fires Three Top Execs
MediaDailyNews, Joe Mandese - Thursday, January 15, 2009
MediaDailyNews late today received a memo that appeared to come from Rad ...
- Media Researchers Land New Roles
MediaDailyNews, Joe Mandese - Thursday, January 15, 2009
Two of the media research industry's best known executives moved to ne ...
- Epperson Out At Havas Digital, CEO Role Split Across London, Madrid
Online Media Daily, Joe Mandese - Thursday, January 15, 2009
In a move that centralizes more of the power for its digit ...
- The Buckshot Stops Here
Digital Outsider, Joe Mandese - Wednesday, January 14, 2009
I am pleased to report that I got some interesting feedback ...
- Reports: Obama To Name Tech Guru Genachowski FCC Chair
MediaDailyNews, Joe Mandese - Tuesday, January 13, 2009
President-elect Barack Obama is poised to name former Harvard Law School classma ...
- Madison Avenue Coalition To Focus On Behavioral Marketing, Consumer Protection
Online Media Daily, Joe Mandese - Tuesday, January 13, 2009
In an effort to stem potential regulation that would curtail new, sophisticat ...
- Morris Steps Down At Arbitron, Research/Radio Neophyte Tapped To Replace Him
MediaDailyNews, Joe Mandese - Monday, January 12, 2009
In a surprise move, Arbitron this morning said long-time CEO Stephen Morr ...
- Agency, TV Researchers Huddle With Set-Top Data Firms, TiVo Reveals 'Viva' App
MediaDailyNews, Joe Mandese - Friday, January 9, 2009
In a crammed Midtown Manhattan conference room, a small, but influential gro ...
- Mainframe Move Crashes Nielsen Ratings System: Million Dollar Snafu Delays All Data
MediaDailyNews, Joe Mandese - Thursday, January 8, 2009
TV ratings giant Nielsen is getting 2009 off on an awkward foo ...
- McHale Empowers Self, Resigns As President Of Cincinnati Independent
MediaDailyNews, Joe Mandese - Tuesday, January 6, 2009
Brian McHale is out as president of Cincinnati-based independent Empower MediaMarketing. McHal ...
- Reprise Surprise: Interpublic Turns Digital Unit Into A Media Brand
Online Media Daily, Joe Mandese - Wednesday, January 7, 2009
Buried in Monday's announcement that Interpublic had tapped Universal McCann's Quentin Geor ...
- 'Net Will See Nothing But Flat CPMs, Analyst Also Says Ad Model Has Failed For Social Nets, Online Video
Online Media Daily, Joe Mandese - Tuesday, January 6, 2009
While online ad spending is projected to continue expanding - albeit ...
- Interpublic Taps UM's George As Digital Media Czar
Online Media Daily, Joe Mandese - Tuesday, January 6, 2009
Interpublic's fledgling Mediabrands unit is centralizing yet another function across the holdi ...
- Report: Aegis Eyes Strategic Alternatives
MediaDailyNews, Joe Mandese - Monday, January 5, 2009
Aegis Group, the parent of Carat, Isobar, Posterscope and other global med ...
- Fast Forward
Media Magazine, Joe Mandese - Friday, January 2, 2009
Happy New Year! How happy are you right now? Not very, I ...