- Video/Television/Whatever-It's-Becoming
Show Daily, Joe Mandese - Thursday, May 17, 2012
That's how Vetere Group Chief Tim Hanlon got things going on t ...
- Want Reach? How About Global, Is That Enough Reach For You?
Show Daily, Joe Mandese - Thursday, May 17, 2012
That's more or less what Allen DeBevoise, the CEO of Machinima ...
- Cathy Taylor Vs. Cablevision: The Digital Boxing Match
Show Daily, Joe Mandese - Thursday, May 17, 2012
OMMA Video programming chair Cathy Taylor kicked today's show off with ...
- Starcom MediaVest's Desmond Joins Adobe Board
MediaDailyNews, Joe Mandese - Tuesday, May 15, 2012
Laura Desmond, global CEO of Starcom MediaVest Group, has been named ...
- Hill Holliday's Umbrianna: We have a great relationshp with Cadreon
Show Daily, Joe Mandese - Wednesday, May 16, 2012
Jenna Umbrianna, Platform Media at Interpublic's Hill Holliday unit took exception ...
- "Mobile is not the tiny Web."
Show Daily, Joe Mandese - Wednesday, May 16, 2012
That's the piece of advice Jason Cianchette, General Manger, Liquid Wireless, Publishe ...
- What's Quality Inventory In Mobile Media? (Warning: The Answer May Make You Angry)
Show Daily, Joe Mandese - Wednesday, May 16, 2012
It's all in the eye of the beholder, Roy Chung, associate direct ...
- The RTB Market For Mobile, Ironically, Is Kind Of Stuck In Neutral -- For Now
Show Daily, Joe Mandese - Wednesday, May 16, 2012
Mobile represents unique challenges in terms of the burgeoning RTB marketplaces, panelis ...
- The Present Day Jeff Greenfield, Not-So-Polite
Show Daily, Joe Mandese - Wednesday, May 16, 2012
He just dropped the "bullsh**t" bomb, not once, but twice, on h ...
- In The Future, RTB Gurus Will Be More Polite
Show Daily, Joe Mandese - Wednesday, May 16, 2012
That was my first impression from listening to Jeff Greenfield, COO ...
- The Joke Of The Week (Warning: You May Not Laugh At The Punch Line)
Show Daily, Joe Mandese - Wednesday, May 16, 2012
It's an ironic, but symbolic coincidence that Internet Week and Upfront We ...
- Real Time? Right Now, We're More Like 'Manual-Time Bidding'
Show Daily, Joe Mandese - Wednesday, May 16, 2012
That's what OMMA RTB afternoon warm-up act Ben Fox just suggested. ...
- Welcome To OMMA B, Yep, Just B (None Of That RT Business)
Show Daily, Joe Mandese - Wednesday, May 16, 2012
"I'd like to propose a new acronym here today," Brian O'Kelley, C ...
- Is The Spread Dead?
Show Daily, Joe Mandese - Wednesday, May 16, 2012
Premium publisher panel moderator Mike Leo just asked his panelists a goo ...
- Maybe RTB Stands For We're Talking Blue?
Show Daily, Joe Mandese - Wednesday, May 16, 2012
That's because the "Premium" publishers panel is working blue, dropping F-bombs, a ...
- Martini's Brand: It's The Data, Stupid, Why Not Show The Right Kind?
Show Daily, Joe Mandese - Wednesday, May 16, 2012
Skip Brand, founder and CEO of Martini Media, is making a gre ...
- Does RTB Stand For 'Race To Bottom?'
Show Daily, Joe Mandese - Wednesday, May 16, 2012
That's what Jay Seideman, U.S. director of targeting & exchange team ...
- Initiative's Pahade: "I don't even know what digital means anymore."
Show Daily, Joe Mandese - Wednesday, May 16, 2012
Okay, so that was a paraphrase. Pahade actually said, "We talk abo ...
- Holy Crap, You Mean I'm Two-Faced Too?
Show Daily, Joe Mandese - Wednesday, May 16, 2012
Yep, Nick Pahade nailed me after I introduced him for his openi ...
- The Technological Handshake
Show Daily, Joe Mandese - Wednesday, May 16, 2012
That's the way Forrester's Joanna O'Connell kicked OMMA RTB off with, usi ...
- Getting School -- High Schooled -- By Forrester's Joanna O'Connell
Show Daily, Joe Mandese - Wednesday, May 16, 2012
Interestingly, OMMA RTB got off to a start today with our open ...
- CoreMedia Integrates With WO Central, Will Facilitate Long-Form Direct-Response TV Buy Info
MediaDailyNews, Joe Mandese - Monday, May 14, 2012
CoreMedia Systems today announced an agreement to integrate its direct-response campaign manageme ...
- Happy Birthday MEC
Raw, Joe Mandese - Tuesday, May 15, 2012
That's right, GroupM media services network MEC turns 10-years-old today, and it ...
- Bruce Goerlich Lobs One At The Blogosphere
Raw, Joe Mandese - Tuesday, May 15, 2012
Long-time Madison Avenue research guru -- now head of research at Rentr ...
- John Montgomery's 1/2500 Rule
Show Daily, Joe Mandese - Tuesday, May 15, 2012
Montgomery said that people - in the industry, in advocacy groups, a ...
- Creepiness Defined In 160 Characters Or Less
Show Daily, Joe Mandese - Tuesday, May 15, 2012
David Rollo, chief strategy officer of Blinq, said he could define ...
- Creepiness Defined (Hint, It May Be More Emotional, Than Actual)
Show Daily, Joe Mandese - Tuesday, May 15, 2012
It's not necessarily actual harm, but it's an uncomfortable feeling that m ...
- The 30 Second Opinion Rule
Show Daily, Joe Mandese - Tuesday, May 15, 2012
Matt Goddard, CEO of R21, just gave a nifty guideline for vetti ...
- Um, Did You Try The Punch?
Show Daily, Joe Mandese - Tuesday, May 15, 2012
Interesting insight during the opening panel at OMMA Social this morning. ...
- Is Social Media Is 'Chanel B' (For Behavior)
Show Daily, Joe Mandese - Tuesday, May 15, 2012
Matt Goddard, CEO of R2i, says social media isn't media at al ...