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ANDREW BUDKOFSKY


Contact MediaPost Editorial
  • This Upfront, Will Digital Video Be Bought Like TV?
    Online Media Daily, Andrew Budkofsky - Thursday, May 9, 2013
    The big challenge is to get the digital agencies to think of, ...
  • Real Men Will be Wearing Aprons AND Jerseys on Super Bowl Sunday
    Engage:Men, Andrew Budkofsky - Thursday, January 31, 2013
    My gear is ready for Super Bowl Sunday. I've got my team ...
  • Dust Off Your Side Projects, It's The Year Of The Maker
    Engage:Men, Andrew Budkofsky - Tuesday, January 15, 2013
    A new year often means new beginnings and resolutions. For men in ...
  • Brands Improve Targeting This Holiday Season
    Engage:Men, Andrew Budkofsky - Tuesday, December 11, 2012
    Most men grind it out five days a week in their office ...
  • I Know Exactly What To Wear Today
    Engage:Men, Andrew Budkofsky - Tuesday, November 13, 2012
    I consider myself a "guy's guy." I watch sports almost exclusively, play ...
  • Small Adventures Are Where Men Go To Be Men
    Engage:Men, Andrew Budkofsky - Tuesday, October 16, 2012
    Men are being totally emasculated in our society today, aren't we? Even ...
  • Is Your Brand Ready For Men Who Want To Live 'Medium'?
    Engage:Men, Andrew Budkofsky - Thursday, September 20, 2012
    Earlier this year, I was sitting down with an agency that represents ...
  • You Get What You Pay For
    Video Insider, Andrew Budkofsky - Tuesday, January 31, 2012
    The trades have recently reported that the cost of a 30-second spot ...
  • Reminds Me Of My Favorite 'Tommy Boy' Quote...
    Video Insider, Andrew Budkofsky - Friday, October 21, 2011
    As a seller for many years, I always refer back to the ...
  • A Multiplatform Family in a Fragmented World
    Online Media Daily, Andrew Budkofsky - Thursday, August 18, 2011
    People consume content on multiple devices. It's imperative that brands and agencies ...
  • Why Should Digital Video Be Any Different From TV?
    Video Insider, Andrew Budkofsky - Wednesday, July 13, 2011
    I've been reading a lot about how the digital video marketplace is ...
  • With Digital Video Part Of Upfront, Things Feel Different
    Video Insider, Andrew Budkofsky - Wednesday, April 27, 2011
    Here they come: the network presentations. Every year, the third week of ...
  • Oh, Yeah? Prove It!
    Video Insider, Andrew Budkofsky - Friday, January 14, 2011
    This year, we'll look at video in a new way. Last year ...
  • Video Is Video -- Right?
    Video Insider, Andrew Budkofsky - Wednesday, November 3, 2010
    Across the globe, agencies and brands are trying to determine their video ...
  • Am I REALLY Watching This Right Now?
    Video Insider, Andrew Budkofsky - Monday, October 11, 2010
    The multiplatform experience is, in my humble opinion, one of the main ...
  • 'Honey, Have You Seen My Glasses?'
    Video Insider, Andrew Budkofsky - Wednesday, August 18, 2010
    With all of the recent hype surrounding 3D, a number of questions ...
  • Best If Viewed By December 2013
    Video Insider, Andrew Budkofsky - Tuesday, June 29, 2010
    With the avalanche of video and technology that's plowing through the consumer ...
  • Content is King -- Sort Of
    Video Insider, Andrew Budkofsky - Wednesday, May 19, 2010
    It's hard to argue against the claim "content is king," but there's ...
  • Buyers' Remorse
    Video Insider, Andrew Budkofsky - Tuesday, April 13, 2010
    Every year around this time the press begins to pump the marketplace ...
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