- SpaFinder: Gift Cards Are Platform For Other Revenue Opportunities
Marketing Daily, Karlene Lukovitz - Monday, January 28, 2008
[Health] With all of these moving parts, however, founder Pete Ellis h ...
- 'Good,' 'Quiet' Are Marketing Keys Now, Says Analyst
Marketing Daily, Karlene Lukovitz - Wednesday, January 23, 2008
[Trends] Faith Popcorn's premise: The public's deep disillusionment with the state ...
- Council: Customer Affinity Is New B2B Marketing Measure
Marketing Daily, Karlene Lukovitz - Wednesday, January 23, 2008
[Research] The study confirmed that customers rank brand perception low on t ...
- Early Marketing/R&D Integration Key In Drug Launches
Marketing Daily, Karlene Lukovitz - Friday, January 18, 2008
[Pharma] "The most successful companies now achieve 'share of voice' quickly, ...
- Gift Cards: 5% Growth Projected Through 2012
Marketing Daily, Karlene Lukovitz - Wednesday, January 16, 2008
[Retail] Retailers are seeing decided benefits from card use. Consumers tend ...
- Face It: Emotion Should Be Measured, Harnessed, Says Consultant
Marketing Daily, Karlene Lukovitz - Friday, January 11, 2008
[Research] "Rationality and being 'on message' are fine, but it's more importa ...
- Bundling Strategies Driving Consumer Tech Growth in 2008
Marketing Daily, Karlene Lukovitz - Wednesday, January 9, 2008
[Technology] "There are so many different pieces to the consumer electronics puzz ...
- Super Bowl: Nice And Cheesy Does It For Salesgenie
Marketing Daily, Karlene Lukovitz - Friday, January 4, 2008
[Strategy] Lending credibility to the old saw that the only bad publici ...