- Quiznos Free Sub Promo Hits Snag
Marketing Daily, Karlene Lukovitz - Friday, February 27, 2009
The offer for a free small sub--driven by open registration for ...
- Freebies + Social Media = Hot Restaurant Strategy
Marketing Daily, Karlene Lukovitz - Thursday, February 26, 2009
Brands could benefit from more compelling Facebook pages, perhaps incorporating surveys, polli ...
- Del Monte Reports Exceptionally Strong Quarter
Marketing Daily, Karlene Lukovitz - Wednesday, February 25, 2009
In pet products, price increases on both food and snacks depressed overa ...
- Collateral Peanut Damage Dampens Smucker's Outlook
Marketing Daily, Karlene Lukovitz - Wednesday, February 25, 2009
However, the temporary effects of the peanut-recall scenario aside, the growing populari ...
- Heinz Profits Up 11%; Marketing Spending Down
Marketing Daily, Karlene Lukovitz - Tuesday, February 24, 2009
Sales declines in Ore-Ida frozen potatoes and Smart Ones and Boston Mark ...
- Quiznos Giving Away A Million Subs
Marketing Daily, Karlene Lukovitz - Monday, February 23, 2009
To drive awareness of the promotions and traffic to the dedicated sit ...
- Fewer Than Half Of Marketers Use Online Metrics
Marketing Daily, Karlene Lukovitz - Friday, February 20, 2009
Metrics challenges tie in with the survey's confirmation that the vast majori ...
- New Skyy Flavor Looks To Ride Tiki Trend
Marketing Daily, Karlene Lukovitz - Thursday, February 19, 2009
While acknowledging that "this might seem a rather strange time to innovate ...
- Jack In The Box Logs Disappointing Q1
Marketing Daily, Karlene Lukovitz - Wednesday, February 18, 2009
Jack in the Box sales were driven by the introduction of Teriya ...
- Coke Zero Video Contest Invites 'Madness'
Marketing Daily, Karlene Lukovitz - Tuesday, February 17, 2009
The brand is promoting awareness of the contest and site by havi ...
- Diet Coke Net Event Features Hilary Duff
Marketing Daily, Karlene Lukovitz - Monday, February 16, 2009
After each event, the footage is edited into Webisodes that are releas ...
- What's With Cheesecake And Dr. Phil?
Marketing Daily, Karlene Lukovitz - Friday, February 13, 2009
The icing on the cake: An in-store promotion in which The Cheeseca ...
- Affluent Consumers Eating More Fast Food
Marketing Daily, Karlene Lukovitz - Thursday, February 12, 2009
The uptrend was more marked among the highest incomes levels. For exampl ...
- Dove Chocolate, Gallo Wine Team For Promo
Marketing Daily, Karlene Lukovitz - Wednesday, February 11, 2009
Cross-company marketing efforts are more appealing than ever "with everyone trying ...
- Celestial Tree Planting Sponsorship Lifts Sales
Marketing Daily, Karlene Lukovitz - Monday, February 9, 2009
The effort is being supported by special displays at retailers throughout t ...
- Ethnic Foods Expand, Organics More Selective
Marketing Daily, Karlene Lukovitz - Friday, February 6, 2009
Budget pressures are forcing consumers and foodservice operations to narrow their u ...
- Denny's Free-Breakfast Super Bowl Ad Scores
Marketing Daily, Karlene Lukovitz - Friday, February 6, 2009
Online buzz was intense. According to the Social Media Index developed ...
- Burger King Sales Up, Dollar Dampens Earnings
Marketing Daily, Karlene Lukovitz - Thursday, February 5, 2009
On the marketing front, BK reported flat worldwide advertising/promotion expenditures for t ...
- Tough Quarters for Kraft, Sara Lee
Marketing Daily, Karlene Lukovitz - Wednesday, February 4, 2009
Kraft hedged input costs earlier in 2008, expecting prices to continue ...
- Three Olives Vodka: New Campaign, Bottle Design
Marketing Daily, Karlene Lukovitz - Monday, February 2, 2009
The brand, known for its "fun and unique" flavor varieties, took ...