- Google To Offer 'Mute' Button, Develops Cloud-Based Measurement System
Search & Performance Marketing Daily, Laurie Sullivan - Friday, January 20, 2017
Google has announced plans to roll out a cross-channel mute button f ...
- Uber Hires Former Google Search Lead Amit Singhal
Search & Performance Marketing Daily, Laurie Sullivan - Friday, January 20, 2017
Uber has a new senior vice president of engineering -- former Goog ...
- The Trump Effect For Advertisers
SearchBlog, Laurie Sullivan - Monday, January 23, 2017
Apple, one of the largest manufacturers of mobile phones, is considering ...
- Cortana Coming To Locked Phone Screens
Around the Net in Search Marketing, Laurie Sullivan - Friday, January 20, 2017
Microsoft is making it easier for users of Android devices to acce ...
- Google, Alphabet-Related Ads Rank Higher Than Advertisers' In Search
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, January 19, 2017
Data from desktop searches for ads examining 1,000 searches each on t ...
- The Search For Truth (Not Donald Trump)
SearchBlog, Laurie Sullivan - Friday, January 20, 2017
Google can't allow someone to buy "truth." The answer would first ne ...
- Bing Ads Gets Ad Extension Scheduling
Around the Net in Search Marketing, Laurie Sullivan - Thursday, January 19, 2017
Bing Ads released Ad Extension Scheduling this week, allowing marketers to contr ...
- SteelHouse Introduces Free Viewability Testing
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 18, 2017
SteelHouse released an analytics tool Wednesday that allows marketers to verify wheth ...
- Google Acquires Fabric From Twitter
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 18, 2017
Google has acquired Fabric, one of Twitter's assets that provides software f ...
- Voice Search More Commonly Used In Public Places By Affluent Consumers
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, January 19, 2017
While men are more likely than women to use voice search ...
- Mobile Fake Clicks (Click Injection) Forecast To Take Spotlight In 2017
SearchBlog, Laurie Sullivan - Thursday, January 19, 2017
Click-injection fraud, also known as fake clicks that can appear as "legitima ...
- The Coming Of Insights Automation
Data and Targeting Insider, Laurie Sullivan - Thursday, January 19, 2017
There is a movement across the advertising industry to build out ...
- Wix Launches First Super Bowl Campaign On YouTube Live, Facebook Live
MediaDailyNews, Laurie Sullivan - Tuesday, January 17, 2017
This is the company's third time participating in the Super Bowl ...
- Baidu Appoints Former Microsoft EVP Qi Lu To Group President
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 17, 2017
Baidu has named Qi Lu group president and COO in charge ...
- Google Assistant Code Suggests Payment Service Is Coming
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 17, 2017
Google Assistant may soon allow users to make payments through the applicatio ...
- 4 SEO Tips To Manage Seasonal URLs, Links, Content
SearchBlog, Laurie Sullivan - Wednesday, January 18, 2017
Now that the end-of-year holidays are over, marketers should take responsibility f ...
- Google Explains The Meaning Of 'Crawl Budget'
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, January 17, 2017
Google wants to clarify' what "crawl budgets" mean for Googlebot and W ...
- Mattel Names Google's Americas President To CEO
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, January 17, 2017
U.S. toymaker Mattel Tuesday named Google's Americas president Margaret Georgiadis to CEO, replaci ...
- 22% Of Retailers Have No Triggered Email Strategy
Email Marketing Daily, Laurie Sullivan - Monday, January 16, 2017
Search intent signals and data can help to improve triggers that deliv ...
- Google: Advertisers Benefit From Quarterly Failure Reports
Search & Performance Marketing Daily, Laurie Sullivan - Monday, January 16, 2017
Google evangelist Avinash Kaushik has been talking for years about the benefi ...
- Tips To Optimize Amazon, Google For Voice Advertising, Marketing
SearchBlog, Laurie Sullivan - Tuesday, January 17, 2017
How do marketers optimize content in a world without screens on devic ...
- Marketers Search For Campaign Data From Virtual Assistants
Search & Performance Marketing Daily, Laurie Sullivan - Friday, January 13, 2017
Google bridges its virtual assistant Home with a downloadable smartphone app th ...
- Google Maps Gets Option To Pay For Uber, Lyft Rides In App
Search & Performance Marketing Daily, Laurie Sullivan - Friday, January 13, 2017
Google has added more types of ride options and the ability ...
- Advertisers At Risk Of Consumer Burnout
SearchBlog, Laurie Sullivan - Monday, January 16, 2017
Do you believe in ad burnout -- a state in which consume ...
- IAB: Digital, TV, Radio Improve Purchase Intent By 90%
MediaDailyNews, Laurie Sullivan - Friday, January 13, 2017
Multichannel campaigns can become complex and challenging, but research released Friday ...
- Digital-Savvy Gen Z Consumers Cling To Physical Stores, Brand Experiences
MediaDailyNews, Laurie Sullivan - Thursday, January 12, 2017
These tech-savvy consumers, ages 13 to 21, are willing to pay mo ...
- Google Introduces AMP Lite For Slow Networks, Low-Ram Devices
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, January 12, 2017
Google has introduced a new version of Accelerated Mobile Pages that ...
- Video Growth Slows, Yet Remains Positive Media For Landing Pages
SearchBlog, Laurie Sullivan - Friday, January 13, 2017
Videos that make a statement about the brand rather than the bra ...
- Tech Spending Growth Revised To 3.2% In 2017
MediaDailyNews, Laurie Sullivan - Wednesday, January 11, 2017
Forrester reported Wednesday that global technology spending will grow at a ra ...
- Target Earns Highest Paid-Search Traffic Share For Product Keywords
SearchBlog, Laurie Sullivan - Thursday, January 12, 2017
Target received nearly 30% of all paid-search traffic for the top ...