MARK WALSH
Writer, MediaPost

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  • social strategy: wacky t-shirts
    CNN let people create their own t-shirts online customized with more offbe ...
  • the Debate that wasn't
    Andy Mitchell, CNN's digital marketing guy, revealed that the network had initial ...
  • Million iPhone March: Apple's Smartphone Continues Drive To Ubiquity
    Looks like the iPhone hasn't lost its mojo after all. Apple announc ...
  • Break Launches Guy Lifestyle Site MadeMan.com
    Extending its online entertainment franchise, Break Media has launched MadeMan.com, a lifesty ...
  • E-Reader ScrollMotion Strikes Publisher Deals
    ScrollMotion, a mobile app developer spotlighted at Apple's recent developer conference, formal ...
  • Just Another Day At The Apple Store (But Starbucks Adds Buzz)
    No wonder Starbucks was willing to hand out free coffee at t ...
  • OPA: Display Ads Drive Engagement, E-Commerce
    Continuing its campaign to promote the Internet as an effective medium f ...
  • Samsung Instinct Hits No. 1, Sort Of
    While the iPhone 3G S set to hit stores Friday, the long-await ...
  • Perez Hilton Toning Down To Cash In
    Celebrity blogger Perez Hilton plans to launch a kinder, gentler and mo ...
  • It's A Guy iThing
    Is the iPhone a guy thing? And the iPod touch, for th ...
  • What's Holding Back Online Video Ad Spending?
    Can Fred Figglehorn save online video? That's a question raised by t ...
  • conversion immersion
    Rhapsodizing on the need to look beyond the "last click" for conversi ...
  • Eyewonder likes rich media
    What a surprise. Asked by moderator Nick Gould about what technologies wo ...
  • Learning social skills
    What are some basic steps publishers take to go social? Lazerow sa ...
  • golf goes social
    In the penultimate panel of the day, we're looking at how publishe ...
  • fantasy pays
    How do niche focused sites find their way on the wide W ...
  • measure first...
    In response to the increased demand for accountablity and ROI, agency fol ...
  • What people will pay for online
    What will people pay for online? Porn, gambling? Well, yes, but Comca ...
  • Rodale makes 'em pay
    Reacting to Steve Brill's plan to save newspapers by restoring the p ...
  • history made?
    Adventville CEO and direct sales proponent David Koretz challenged Rocket Fuel's Richa ...
  • the great debate
    Carrying on the great ad network v. publisher debate, Turner and ES ...
  • Bezos and Brill
    Steve Brill took issue with Amazon's plan to take the lion's sha ...
  • Bezos Down On Google Book Settlement
    Add Jeff Bezos to critics lining up against the settlement between Goog ...
  • Virgin Media, UMG Partner On Digital Music Venture
    Virgin Media has struck an agreement with Universal Music Group to laun ...
  • the human touch
    The panelists agree that the human factor will always be part ...
  • curating
    Curating online video is the subject of the days final panel--how med ...
  • Cracking the mobile 'crab'
    But wait, there's more. The latest food analogy from Barbieri: crab. "T ...
  • Mobile video; media appetizer
    Leading off the today's panel focusing on mobile video, Frank Barbieri, C ...
  • IAB v. Vivaki
    To help clarify differnt industry efforts, Scheppach explains that while the I ...
  • What if no the pre-roll?
    The panelists seem to agree that industry needs alternative ad formats ...