- Fujifilm Ad, PR Campaign Targets Hispanics
Marketing Daily, Aaron Baar - Wednesday, June 30, 2010
Radio ads in markets such as New York, Los Angeles, Chicago a ...
- IPad Tickles Enthusiasts, But Others?
Marketing Daily, Aaron Baar - Tuesday, June 29, 2010
Of those who have already purchased an iPad, 90% already own o ...
- Group Urges Mothers To Avoid 'Booby Traps'
Marketing Daily, Aaron Baar - Friday, June 25, 2010
"Everybody likes to have a laugh," says Best for Babes co-founder Betti ...
- Firm: 10 Excel At Engagement With Consumers
Marketing Daily, Aaron Baar - Wednesday, June 23, 2010
Marketers looking to build engagement with consumers would be wise to foll ...
- More-Eager Buyers Researching Products Online
Marketing Daily, Aaron Baar - Tuesday, June 22, 2010
"Whereas last year they were in hold-back mode, now consumers are thinki ...
- Sony Leverages 'Big Gun' Celebs For 3D Sets
Marketing Daily, Aaron Baar - Monday, June 21, 2010
"Justin [Timberlake] and Peyton [Manning] are part of the Sony marketing ass ...
- Toshiba Eyes Youth Demo In Comics Pact
Marketing Daily, Aaron Baar - Thursday, June 17, 2010
"We've always skewed a little but more toward an older audience. O ...
- Microsoft Lets Users Tout Office '10 Suite
Marketing Daily, Aaron Baar - Wednesday, June 16, 2010
The Web videos are similar to the company's ads for Windows ...
- Future Rosy For Online Entertainment, Media
Marketing Daily, Aaron Baar - Tuesday, June 15, 2010
As people become more comfortable with mobile Internet devices, the number ...
- Study: Content Excites Us More Than Gadgets
Marketing Daily, Aaron Baar - Monday, June 14, 2010
"After many years of media hype and false starts, we're finally starti ...
- PwC: Digital Technology To Explode
Raw, Aaron Baar - Tuesday, June 15, 2010
Consumers worldwide will be looking toward digital technology – particularly those th ...
- Motorola Leverages June For Its Motospeak
Marketing Daily, Aaron Baar - Friday, June 11, 2010
Motorola is using June's designation as Safe Driving Month to launch ...
- App Provides Instant Customer Feedback
Marketing Daily, Aaron Baar - Thursday, June 10, 2010
The service, which can be accessed either via a phone's web brows ...
- Colbert's Blab-Bing Yields Aid To Gulf Coast
Marketing Daily, Aaron Baar - Wednesday, June 9, 2010
"We're always looking for ways to promote Bing to build brand awareness ...
- Sony Dash Spot Is A Sunny Wake-up Call
Marketing Daily, Aaron Baar - Wednesday, June 9, 2010
In the commercial, the sun -- represented as a suit-wearing man ...
- Pepsi Seeks Young Entrepreneurs For Pilot Program
Marketing Daily, Aaron Baar - Monday, June 7, 2010
"As it becomes more challenging to engage consumers, and as new [medi ...
- Sony Enlists Sun For Dash
Raw, Aaron Baar - Tuesday, June 8, 2010
The sun, as in the star that gives us warmth and ligh ...
- Price, Glasses Remain Barrier To Mass 3D
Marketing Daily, Aaron Baar - Friday, June 4, 2010
The addition of 3D content is a bit of a chicken-and-egg battl ...
- PepsiCo: Looking For A Few Good Entrepreneurs
Raw, Aaron Baar - Monday, June 7, 2010
PepsiCo is looking for a few good new media and marketing platform ...
- EA Sports Touts Tiger, Teammates In Campaign
Marketing Daily, Aaron Baar - Thursday, June 3, 2010
A digital campaign continues the metaphor, with Woods and other professionals usi ...
- Consumers Showing Some Interest in 3D TV
Raw, Aaron Baar - Friday, June 4, 2010
The onslaught of marketing and demonstration of 3D technology by television manufacture ...
- Men's Wearhouse Ads Take New Approach
Marketing Daily, Aaron Baar - Wednesday, June 2, 2010
"In a world of one-day sales, we wanted to create a fre ...
- EA Sports Touts Tiger, Teammates in TV, Viral Campaign
Raw, Aaron Baar - Thursday, June 3, 2010
Video game maker EA Sports looks to bring the excitement of te ...
- Philly Still Pitching Woo With Travelers
Marketing Daily, Aaron Baar - Tuesday, June 1, 2010
"What's different [this year] is, it's not just a tourism marketing campaign ...