- Forecast: Customized Media, Amazon Major Players In 2013
MediaDailyNews, Steve McClellan - Monday, December 31, 2012
Media "that gets to know you," the increasing dominance of Amazon ...
- The New Negotiator: Agency of the Year - Carat
Media Magazine, Steve McClellan - Friday, December 28, 2012
For years, advertisers and agencies have complained that TV networks have be ...
- The Power of Partnerships: Executive of the Year - Miles Nadal
Media Magazine, Joe Mandese, Steve McClellan - Friday, December 28, 2012
Miles Nadal built MDC into $3 billion holding company by acquiring o ...
- A Big Gun for Smaller Brands: Independent Media Services of the Year - TargetCast
Media Magazine, Steve McClellan - Friday, December 28, 2012
New York-based TargetCast is MEDIA Magazine's somewhat ironic selection for 2012 Independe ...
- Dentsu Acquires Share In Digital Garage, Extends Digital Marketing
MediaDailyNews, Steve McClellan - Thursday, December 27, 2012
Tokyo-based ad holding company Dentsu Inc. has formed a strategic alliance wi ...
- IPG Staffer Refiles Discrimination Suit
MediaDailyNews, Steve McClellan - Thursday, December 27, 2012
Interpublic Group legal staffer Joy Noel has re-filed her racial discrimination lawsu ...
- Omnicom, Code Hit With Sexual Harassment Suit
MediaDailyNews, Steve McClellan - Friday, December 21, 2012
Omnicom, its marketing technology agency Code Worldwide and a former vice preside ...
- Richman Elevated To Top Investment Post At Starcom
MediaDailyNews, Steve McClellan - Thursday, December 20, 2012
Amanda Richman has been named president of investment and activation at Public ...
- Publicis Groupe, Saatchi & Saatchi Want Class Action Charges Dropped
MediaDailyNews, Steve McClellan - Thursday, December 20, 2012
Publicis Groupe and subsidiary ad agency Saatchi & Saatchi North America ha ...
- Hershey To Conduct Global Media Agency Review
MediaDailyNews, Steve McClellan - Thursday, December 20, 2012
The Hershey Company is launching a global agency review for all med ...
- Aegis Unveils Amplifi: New Unit Will Oversee All 'Display' Media, Not Just Online
MediaDailyNews, Steve McClellan - Wednesday, December 19, 2012
In a bid to help clients better manage their ad buying acro ...
- WPP Sells HQ Property, Heads To Columbus Circle
MediaDailyNews, Steve McClellan - Wednesday, December 19, 2012
WPP said it has completed the sale of its property at 2 ...
- Richman Elevated To Top Investment Post At Starcom
Raw, Steve McClellan - Thursday, December 20, 2012
Amanda Richman has been named president of investment and activation at Public ...
- Publicis Buys Mobile Agency Monterosa
MediaDailyNews, Steve McClellan - Tuesday, December 18, 2012
Publicis Groupe has acquired Stockholm-based mobile agency Monterosa. The holding company sa ...
- WPP's Possible Names Harms To Head Cincinnati Outpost
MediaDailyNews, Steve McClellan - Tuesday, December 18, 2012
WPP digital shop Possible has rejiggered its management ranks and named Ta ...
- Havas Media Awarded Shangri-La Global Media Account
MediaDailyNews, Steve McClellan - Monday, December 17, 2012
Havas Media has won global media planning and buying duties for luxu ...
- IPG Discrimination Suit Dismissed, Plaintiff Given Another Chance To Recast It
MediaDailyNews, Steve McClellan - Monday, December 17, 2012
A New York federal court judge has granted Interpublic Group's motion ...
- Publicis Buys Outside Line Agency, Integrates Into Saatchi
MediaDailyNews, Steve McClellan - Friday, December 14, 2012
Publicis has confirmed that it has purchased UK-based digital shop Outside Lin ...
- eHarmony Finds Match With Ocean Media
MediaDailyNews, Steve McClellan - Friday, December 14, 2012
Online dating service eHarmony has shifted its media planning and buying assignme ...
- Bad Review: Search Consultants Slam Agencies For Lack Of Differentiation
MediaDailyNews, Steve McClellan - Thursday, December 13, 2012
Almost all agencies obsessively promote how different they are from other sho ...
- Horizon Taps Marson As VP, Resource Development For Where Group
MediaDailyNews, Steve McClellan - Thursday, December 13, 2012
New York independent media shop Horizon Media has hired marketing and agen ...
- WPP Moves HQ Back To UK
MediaDailyNews, Steve McClellan - Wednesday, December 12, 2012
WPP shareholders voted overwhelmingly Tuesday in favor of a plan to mo ...
- Havas Video Documents Social Shopping Trends
Online Media Daily, Steve McClellan - Wednesday, December 12, 2012
Just in time for the holiday season shop-a-thon, Havas Media has launch ...
- Publicis' Levy Sums Up 2012, Via YouTube Video
MediaDailyNews, Steve McClellan - Tuesday, December 11, 2012
From a business standpoint, 2012 was a "difficult year" and 2013 won ...
- New Delhi TV Wants Nielsen Case Tried In U.S.
MediaDailyNews, Steve McClellan - Tuesday, December 11, 2012
Indian TV network New Delhi Television has urged the New York Sta ...
- Initiative: Value Is Core To Consumer Brand Experience
MediaDailyNews, Steve McClellan - Monday, December 10, 2012
A new study from Initiative, the Interpublic Group media shop, has fou ...
- Search Consultants Rate Agencies, Grey Tops
MediaDailyNews, Steve McClellan - Friday, December 7, 2012
Grey Advertising was rated the "best all-around ad agency of 2012," accordi ...
- Rise In Cosmetic Surgery Possibly Linked To Social Media
Online Media Daily, Steve McClellan - Friday, December 7, 2012
Is the digital era driving a heightened sense of vanity in ...
- Media Mix: Bates To Run New PHD Branding Unit
MediaDailyNews, Steve McClellan - Thursday, December 6, 2012
PHD US, the Omnicom media agency, has formed a new brand planni ...
- MDC Estimates Nearly 7% Rev Growth In 2013, Expands Globally
MediaDailyNews, Steve McClellan - Thursday, December 6, 2012
While stopping short of calling it official guidance for next year, Dav ...