- 'Drive' Lands Fox In Third Place, ABC Grabs Sunday
MediaDailyNews, Wayne Friedman - Tuesday, April 17, 2007
Fox gave "Drive" a two-hour premiere, but drove it into third pla ...
- TV Juggles Ads And Programs In Midst Of Tragedy
TV Watch, Wayne Friedman - Tuesday, April 17, 2007
There was lots of death at Virginia Tech, lots of analysis, an ...
- Upfront Worries: Broadcast Ratings Erosion Rampant
MediaDailyNews, Wayne Friedman - Monday, April 16, 2007
Just in time for the upfront, broadcast ratings erosion is back--across t ...
- 'Shark' Attack Scores For CBS
MediaDailyNews, Wayne Friedman - Monday, April 16, 2007
With ABC mostly sitting on the sidelines, CBS easily won Thursday, posti ...
- Bloggers Call Out CBS Boo-Boo
TV Watch, Wayne Friedman - Monday, April 16, 2007
You gotta love the fact that bloggers are telling CBS News wh ...
- Nielsen Unveils Out-Of-Home Plan, Chief Seems Out-Of-The-Know
MediaDailyNews, Wayne Friedman, David Goetzl - Friday, April 13, 2007
Nielsen chief Susan Whiting Thursday demonstrated that she either has an incredib ...
- CBS Interactive Gives Digital Boost To TV, Ad Reach
MediaDailyNews, Wayne Friedman - Friday, April 13, 2007
CBS Corp. announced a massive expansion for its TV stable: 10 n ...
- MyNetworkTV: Celeb Reality Shows Pay Off
MediaDailyNews, Wayne Friedman - Friday, April 13, 2007
MyNetworkTV's prime-time lineup is getting a rise in ratings by jettisoning the ...
- Imus Fallout For Media Marketers: Janet Jackson Chill Will Turn Icy
TV Watch, Wayne Friedman - Friday, April 13, 2007
The second-day story on the Imus firings -- first by MSNBC a ...
- Web Gives Traditional TV Added Reach
MediaDailyNews, Wayne Friedman - Thursday, April 12, 2007
Traditional TV networks' brands are getting a boost--from television-related sites in prime-ti ...
- CAB Revisits Online Media Buying With Donovan
MediaDailyNews, Wayne Friedman - Thursday, April 12, 2007
The Cabletelevision Advertising Bureau may have nixed the eBay auction media-buying syste ...
- Ratings Revisited: DVR 7-Day Playback Beefs Up Net Numbers
MediaDailyNews, Wayne Friedman - Thursday, April 12, 2007
Thanks to DVR playback, some high-profile prime-time shows aren't losing as mu ...
- What TV Tells Me: Hurtful Labels Have Consequences
TV Watch, Wayne Friedman - Thursday, April 12, 2007
The "Imus In the Morning" TV show got fired yesterday, as wil ...
- Meredith 360: Launches Better.tv To Encompass All Media
MediaDailyNews, Wayne Friedman - Wednesday, April 11, 2007
Meredith is launching Better.tv, the company's first broadband video network, gleaning conte ...
- 'Sopranos' Return Gunned Down In Ratings
MediaDailyNews, Wayne Friedman - Wednesday, April 11, 2007
The highly marketed premiere of "The Sopranos" was gunned down 20% ...
- Some MSNBC Advertisers Take Break Because Of Imus
TV Watch, Wayne Friedman - Wednesday, April 11, 2007
Don Imus' advertising shoe dropped yesterday, when the biggest TV advertiser ...
- ABC Prime-Time Series Taking Serious Hits
MediaDailyNews, Wayne Friedman - Tuesday, April 10, 2007
"Desperate Housewives" took at hit Sunday night, possibly from the return ...
- Will 'Imus In The Morning' Advertisers Sleep In?
TV Watch, Wayne Friedman - Tuesday, April 10, 2007
After Don Imus of MSNBC's "Imus in the Morning" tried to ...
- Despite Problems, Cable Execs, eBay Stunned By Rejection
MediaDailyNews, Wayne Friedman - Monday, April 9, 2007
Cable network executives were caught off-guard by the proposed eBay auction syst ...
- CBS Thursdays: Original Shows Zap Rivals' Reruns
MediaDailyNews, Wayne Friedman - Monday, April 9, 2007
CBS' all-original programming lineup on Thursday night--against many reruns--made it an ea ...
- Faith In TV News
TV Watch, Wayne Friedman - Monday, April 9, 2007
There's real honor for TV news in certain parts of the worl ...
- Discovery's New Channel Goes Green
MediaDailyNews, Wayne Friedman - Friday, April 6, 2007
Discovery Communications will launch a new cable network, Discovery PlanetGreen, next yea ...
- Are Internet Reruns Running TV Reruns Into The Ground?
TV Watch, Wayne Friedman - Friday, April 6, 2007
It was like compulsive military service: For years, TV viewers were expect ...
- GoogleStar: Beginning Of The End Of Traditional TV Sales
MediaDailyNews, Wayne Friedman - Thursday, April 5, 2007
Traditional media agency executives look at the Google-EchoStar advertising deal with ...
- NBC Reups '30 Rock' For Second Season
MediaDailyNews, Wayne Friedman - Thursday, April 5, 2007
NBC has renewed "30 Rock" for next season. The half-hour comedy abo ...
- TV Sellers Give Marketers Chance To Do Good
TV Watch, Wayne Friedman - Thursday, April 5, 2007
Two new advertising names snuck into the "American Idol" proceedings the oth ...
- NCAA Final Boosts CBS To Win Monday Night
MediaDailyNews, Wayne Friedman - Wednesday, April 4, 2007
CBS naturally won the night because of the NCAA Final game ...
- ABC Isn't Marooning Jimmy Kimmel
TV Watch, Wayne Friedman - Wednesday, April 4, 2007
It's about time late night went maroon -- the new marketing col ...
- Odd Pods: Agency Finds Inconsistencies In Commercial Breaks, Ratings
MediaDailyNews, Wayne Friedman - Tuesday, April 3, 2007
Going into the upfront season, Magna Global USA says trends won't co ...
- 'Real Wedding Crashers' Nabs NBC's Prime Monday Slot
MediaDailyNews, Wayne Friedman - Tuesday, April 3, 2007
"The Real Wedding Crashers" will get NBC's most prized possession of t ...