Wendy MelilloMember since July 2016Contact Wendy
- Associate Professor American University
- Kensington Maryland
- 20895 USA
Articles by Wendy All articles by Wendy
- Politics Is Poisoning Brand Marketing, Education And Accountability Can Help in
Advertising Week DC made a deep dive into brand authenticity in an era of political tribalism.
- DNC Warms Clinton's Image, Can Trump Get A Makeover? in
Marketing Politics Daily on
Trump has secured his base of loyal followers. It's the undecided and swing voters he must speak to - and these groups want more than outrageous fear messages.