Search by name, company, title, location, etc.

Zach Oscar

Member since December 2018Contact Zach

  • Associate Marketing Manager Simulmedia
  • New York New York
  • 10002 USA

Articles by Zach All articles by Zach

Comments by Zach All comments by Zach

  • What VENN Launch Means For Gamers And Advertisers by Zach Oscar (Digital News Daily on 07/28/2020)

    Hey Dan. I agree with you that corporate manufacturing of content that excites an audience is very difficult and will likely be VENN's greatest challenge. As I mentioned in the article, personalities like Ninja, the world's largest video game streamer, brought very little of his audience with him to Mixer despite his following. While free access and distribution are not new to gaming, they are new to streaming culture, which has more recently focused on exclusivity contracts. Can you name any streamers who livestream on multiple platforms at the same time? Seems like VENN might be able to do something new with that.Also, I'd say video gaming culture is very much a real thing. FaZe Clan and 100 Thieves, to name two examples, have become major esports teams and massive lifestyle brands through their streetwear clothing - both of which started out as gaming brands exclusively and became intertwined with pop culture trends, aka, video game culture. Luxury brands like Louis Vuitton, Herman Miller, Gucci, and more have engaged in partnerships with esports and gaming brands. Plus, with Marc Merrill (Co-Founder of Riot Games) and Mike Mohraime (Co-Founder of Blizzard Ent.) contributing to the funding of VENN, whose entire idea is built upon this intersection of gaming/pop culture/lifestyle, I'd bet they're not talking about something that doesn't exist!

  • The Latest Pull In The Video Game Streaming Tug-Of-War by Zach Oscar (Digital News Daily on 02/05/2020)

    Thanks for reading Briana! The chart is in millions, but the quote by me is also correct from the same chart. While Mixer and Facebook only hit around 350 million, YouTube and Twitch hit into the billions. Hope that clarifies it.

  • Riot Games' Partnership With Louis Vuitton Shows The Future of Marketing In Gaming by Zach Oscar (MediaDailyNews on 11/07/2019)

    Thanks John, really insightful.

About Edit

You haven't told us anything about yourself! Surely you've got something to say. Tell us a little something.