- McGraw-Hill Taps Brown To Lead Broadcast Group
MediaDailyNews, David Goetzl - Monday, July 14, 2008
The modest-sized McGraw-Hill broadcasting group has tapped the top executive at i ...
- Dish To Launch 100 HD Channels, Taunts DTV
MediaDailyNews, David Goetzl - Monday, July 14, 2008
Dish Network is at least on pace to catch up, if n ...
- Brandtique: Range Rover
MediaDailyNews, David Goetzl - Friday, July 11, 2008
Dick Wolf once said "Law & Order" would never take product placeme ...
- Prime-Time Costs Fall
MediaDailyNews, David Goetzl - Friday, July 11, 2008
The upfront may have shown high demand, but prime-time prices were significant ...
- Nissan, Sprint Sponsor 'Heroes' Web Series
MediaDailyNews, David Goetzl - Friday, July 11, 2008
NBC.com's "Heroes" Web series "Going Postal" will go live July 14. T ...
- A&E's Bio Launches 4 New Shows
MediaDailyNews, David Goetzl - Thursday, July 10, 2008
A&E is upping its investment in its Bio Channel, adding four origin ...
- 3 Sponsors Close On 'The Closer'
MediaDailyNews, David Goetzl - Thursday, July 10, 2008
TNT said it has signed three marketers to back "The Closer" ...
- IMG Calls Plays For BCS Bowl Games
MediaDailyNews, David Goetzl - Thursday, July 10, 2008
The sports media arm of IMG will handle negotiations for the ne ...
- Showtime Wants Teens, Cues Up 'Guys and Divas'
MediaDailyNews, David Goetzl - Wednesday, July 9, 2008
Showtime wants to go to school, too. With Disney's "High School Musica ...
- ESPN: Advertise In Magazine, Get Network, Too
MediaDailyNews, David Goetzl - Tuesday, July 8, 2008
ESPN is offering three-for-TV. Under its "Magavision" opportunity, advertisers in ESPN T ...
- Davie Brown To Integrate Westin Into Media Placements
MediaDailyNews, David Goetzl - Tuesday, July 8, 2008
Omnicom's Davie Brown Entertainment will work with Westin hotels to search f ...
- Cablevision Adds 15 HD Channels
MediaDailyNews, David Goetzl - Monday, July 7, 2008
As it seeks to keep up with Verizon and satellite providers' ru ...
- Alchemy: Email Marketing Favors Longer Subject Line
MediaDailyNews, David Goetzl - Monday, July 7, 2008
A London email marketing agency is all about more. It argues again ...
- Alchemy: Email Marketing Favors Longer Subject Line
Online Media Daily, David Goetzl - Monday, July 7, 2008
A London email marketing agency is all about more. It argues again ...
- Scripps Networks Trades Up, Unaffected By Any SAG Strike
MediaDailyNews, David Goetzl - Thursday, July 3, 2008
On its second day as a stand-alone publicly traded entity, the compa ...
- Dish Offers HDTV In 61 Markets
MediaDailyNews, David Goetzl - Thursday, July 3, 2008
Dish Network said it now offers local HD channels in 61 market ...
- Ford, Telemundo Drive New Novella Miniseries
Marketing Daily, David Goetzl - Wednesday, July 2, 2008
[Automotive] Spanish-language broadcaster Telemundo said it has joined with Ford, even ...
- Scripps Spins Off TV Sector
MediaDailyNews, David Goetzl - Wednesday, July 2, 2008
The new entity, with HGTV and Food Network leading the way, beca ...
- JWT Promotes Agency In 'Mad Men' DVD Spot
MediaDailyNews, David Goetzl - Wednesday, July 2, 2008
In what marks a watershed for advertising in the ad business, J ...
- Telemundo, Ford Drive New Novella Miniseries
MediaDailyNews, David Goetzl - Wednesday, July 2, 2008
Spanish-language broadcaster Telemundo said it has joined with Ford, even as automake ...
- DirecTV Finally Launches VOD
MediaDailyNews, David Goetzl - Tuesday, July 1, 2008
Cable operators have tried to gain a leg up by claiming th ...
- Bravo Taps Bekkedahl As Top Sales Exec
MediaDailyNews, David Goetzl - Tuesday, July 1, 2008
Industry veteran Barbara Bekkedahl has joined Bravo in the network's top sal ...