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BARBARA LIPPERT

MediaPost Editor-At-Large Barbara Lippert (barbara@mediapost.com) covers the intersection of pop culture, advertising and marketing. For many years, Lippert was the award-winning author of the Adweek Critique. She speaks at conferences and appears on TV as an expert on media trends and advertising imagery.

Articles by Barbara All articles by Barbara

  • Odds And Endings: Aniston's Eyes, And The Sins Of The Fathers in Mad Blog on 05/26/2017

    So, this is my swan song for Mad Blog. (I will let my colleague Bob Garfield explain the nuts and bolts here.) But I'd rather not look back. Instead, let's touch on some of the petty/bitchy stuff that I never got to cover. Like Jennifer Aniston's tears.

  • Battle Of The Network Scars: The Return of 'Botched'  in Mad Blog on 05/20/2017

    "So tell me, what's been going on in your buttock area?" You have to admit that's a pretty good opener for a patient exam on "Botched," a reality show about cosmetic repair work that kicks off its fourth season on E! on June 18.

  • Go Figure: Dove's Lady-Shaped Bottles Make Eyes Roll in Mad Blog on 05/13/2017

    Dove U.K. recently announced its new array of female-shaped bottles that, in the English version of the word, "Break the Mould." "From curvaceous to slender, tall to petite, and whatever your skin color, shoe size or hair type, beauty comes in a million different shapes and sizes," Dove U.K. wrote on its Web site. "Our six exclusive bottle designs represent this diversity: just like women, we wanted to show that our iconic bottle can come in all shapes and sizes, too." Um, except it seems screamingly obvious that these six bottles represent a visual array of hunks of plastic, not women. Even Barbie has a head and toes.

  • 'The Handmaid's Tale': The Fruit of Hulu  in Mad Blog on 05/05/2017

    "The Handmaid's Tale," a phenomenal drama now streaming on Hulu.com, looks to be the service's breakout hit, just as "Mad Men" put AMC on the map lo those many years ago.

  • Dancing On A Glass Ceiling: The Many Roles Of Ivanka Trump in Mad Blog on 04/28/2017

    Lately, she's adopted a fembot voice that is very soft and whispery - and so controlled it's almost chilling. While making a point, she flashes a 90-watt smile that seems unconvincing, more like a very careful and meticulous tiger baring her teeth.

  • Dropping Anchor: Getting Rid Of Bill-O in Mad Blog on 04/21/2017

    What more is there to say about the now-dumped Bill O'Reilly? That he recently shook hands with the Pope? That he substituted the word "falafel" for "loofah" while making harassing calls to one of his female producers? That in the end, two of the few advertisers that stuck by his show were My Pillow and Turbo Scrub?

  • Six Degrees Of Internet Excoriation in Mad Blog on 04/14/2017

    Earlier in the week, I posted this snarky joke on social media: "The CEO of United just sent Sean Spicer a huge fruit basket, regifted from Pepsi."

  • Aspartaming History: Pepsi, The 'Un-Woke' Cola  in Mad Blog on 04/07/2017

    To paraphrase sometime-casino owner Rick in "Casablanca," "I'm no good at being noble, but it doesn't take much to see that the problems of one little Pepsi commercial don't amount to a hill of beans in this crazy world." Or do they?

  • Where's The Beef? The Preening De-Cleavage-ization Of Carl's Jr.  in Mad Blog on 03/31/2017

    Anti-retrosexuals, rejoice! We've got nothing to lose but the boobs on display in ads for the Hardee's and Carl Jr's food chains!

  • 'Amazing Mrs. Maisel': Could It Possibly Be 'Mad Men'-Worthy?  in Mad Blog on 03/24/2017

    As the self-appointed president of the "Maniacs for Mad Men" club, I'm always on the lookout for a worthy successor. I don't want to get too excited yet, but I must say that one (not-yet picked-up) Amazon pilot, "The Marvelous Mrs. Maisel," looks awfully promising.

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