Going into its big ad buy at the 2020 Super Bowl, password and security manager Dashlane knew that one shot of exposure wasn't enough.
The pandemic, lockdowns and health worry helped double the company's membership and activity in short order. CEO Carl Daikeler explains.
From its founding in 2016, the company aimed to grow social capital --- and now social impact is a central part of its model.
During lockdowns, having a friendly face from McCormick's own team make do with what was in her own kitchen counted for a lot.