Two separate campaigns launch today to educate consumers about the importance of the vaccine against COVID-19. Read the full story by Larissa Faw

The products were built on tech, personalization, augmented performance and sustainability. "The group finds ways to build products and services that intersect technology and beauty," said Guive Balooch, head of … Read the full story by Laurie Sullivan

Who's next on Anderson Cooper's hit list? Red Lobster? Applebee's? Marriott Courtyard? Read the full story by Adam Buckman

Product wraps show visual brand revamp, with retro look symbolized by a swirly typeface that evokes the 1970s. Read the full story by Steve Ellwanger

The break will give Nielsen time to "transform" management of local TV market panels from "in-person" efforts to "remote" operations. Read the full story by Wayne Friedman

In a CES opening day briefing, the Consumer Technology Association's top researchers made the case that the COVID-19 pandemic helped to accelerate many consumer media technologies, including the "connected health" … Read the full story by Joe Mandese

Nielsen today announced the launch of a new service measuring viewing to theatrical films released direct-to-consumers via streaming services. Speaking at the CES conference, the Nielsen execs said the new … Read the full story by Joe Mandese

GM announced campaign with optimism and inclusion as main themes, since "those are the types of messages the world needs to hear moving forward." Read the full story by Tanya Gazdik

The list of companies includes Comcast Corp., AT&T and Facebook. Read the full story by Wayne Friedman

Slightly more than half (53%) of Americans get their news from social media at least some of the time, but an increasing percentage of them feel it is making them … Read the full story by Joe Mandese