The global infodemic -- ie. disinformation and "fake news" -- has driven trust in all news sources to record lows with social media (35%) and owned media (41%) the least … Read the full story by Joe Mandese
Like many other events in the past year, the Cannes Lions 2020 festival was converted to a virtual event. The awards portion was postponed. The organization cautioned that attendance this … Read the full story by Richard Whitman
Two separate campaigns launch today to educate consumers about the importance of the vaccine against COVID-19. Read the full story by Larissa Faw
I was surprised to see financial markets seemed to ignore what was happening in Washington last Wednesday, racking up a 1% gain. Read the full story by Gord Hotchkiss
A study released in conjunction with this week's CES conference, indicates that the pandemic has had a material impact on the role consumer technology plays for many Americans. Forty-seven percent … Read the full story by Joe Mandese
"Just One Taste LIVE" campaign was developed to replace in-person sampling sidelined by COVID-19. Read the full story by Steve Ellwanger
The cinema ad industry is getting a jumpstart on 2021, announcing a new and much improved measurement service that will also be integrated into Nielsen's dashboards and printed reports so … Read the full story by Joe Mandese
At least it's timely: a new TV/video platform is launching what it calls Covid-Free TV found in doctors' waiting rooms. Read the full story by Wayne Friedman
Nielsen today announced the launch of a new service measuring viewing to theatrical films released direct-to-consumers via streaming services. Speaking at the CES conference, the Nielsen execs said the new … Read the full story by Joe Mandese
Many Americans said news on social media was less likely to help them understand current events than in the past, according to Pew Research. Read the full story by Rob Williams
YouTube said Trump was suspended for at least a week for violating its policy against content that could incite violence, and will review the suspension following that period. Read the full story by Karlene Lukovitz