The emergence of header bidding, particularly the server-to-server variety, has minimized latency and optimized yield for many digital publishers. We should expect more, however, in terms of the range of … Read the whole story
Cheddar, the live video news network that covers technology and financial news, said it will partner with Fusion TV, Fusion Media Group's entertainment and … Read the whole story
A new study on the media consumption and content discovery habits of young Millennials -- 18- to-26s -- found the most common way for … Read the whole story
As Amazon prioritizes partnering with creators who can drive meaningful results, the power of reach will become a much lower priority, and brands will … Read the whole story
In a much anticipated move, Google plans to introduce an ad blocker to Chrome early in 2018. It will allow publishers to block AdSense … Read the whole story
For the privilege of owning a pair of the trendy shades, Snap is charging European customers nearly $170 -- about $50 more than U.S. … Read the whole story