Video Insider
As shelter-at-home orders rolled out in mid-March, advertiser pullback resulted in a 27% increase in ads not filled or not played during streaming -- which leaped 57% YoY, driven by … Read the whole story
NBCU CEO Jeff Shell is making major structural shifts with key senior-level management changes -- with a focus on streaming and TV news platforms. … Read the whole story
Total TV ad revenue from all Disney's national TV networks could tally $5.8 billion, says MoffettNathanson Research, which estimates a modest recovery in 2021 … Read the whole story
The Verizon-Pluto TV distribution deal is said to be the first comprehensive one to span all three platforms. Separately, Verizon Media aims to create … Read the whole story
The vMVPD's still-small subscriber base managed to generate over $133 million in revenue last year. Advertising yielded just $13 million, but--at least before the … Read the whole story
In somewhat better news, distribution revenues from pay TV providers were down 6% to $354 million. Streaming services posted mostly flat revenues. Read the whole story
Two minors in Illinois have sued social media platform TikTok and its parent company ByteDance, for allegedly violating that state's privacy law by collecting … Read the whole story
ABC-owned TV stations have started up a PSA/social media campaign called #BeLocalish that will feature encouraging success stories of local businesses during the pandemic. Read the whole story
The new funding will allow the app company to innovate and develop comprehensive solutions for an ever-changing mobile ecosystem," CEO Alex Malafeev stated. Read the whole story
At a first-of-a-kind hearing conducted via telephone and broadcast in real-time on C-SPAN, an attorney for the website contended that consumers recognize the phrase … Read the whole story
TV news tends to be a safer environment than more lighthearted fare like comedy shows for commercials that show how brands are responding to … Read the whole story
Both "The Click" and "Date Drop" deal with teen life during a pandemic. They also try to serve as a fun distraction. Read the whole story
Conductor plans to expand its grant program to businesses helping to stop the spread of COVID-19. Beginning today, grants become available to nonprofit and … Read the whole story
- COMMENTARY
TV content and development is a double-edged sword. Having a shared partnership in TV content performance is a risk. Read the whole story
Spam and opportunistic detection rose 26.3%, while impersonations rose 30.3%, malware rose 35.16%, and blocking of URL clicks rose 55.8%. Lookalike domains are easily … Read the whole story
After years of calling America's major news outlets "fake news," the President's own TV news brand has actually crumbled, while a first-time benchmark for … Read the whole story
COMMENTARYWith two in three Americans sheltering in place, one in five unemployed, and three to seven Presidential, Gubernatorial, and/or Mayoral press briefings daily, there … Read the whole story
COMMENTARYMight I suggest another Hal Riney spot worthy of re-versioning for 2020: the "Bear." It would be a double entendre for being weak on … Read the whole story
