Social Media Insider
Members of groups that sometimes number well up in the thousands are engaging in "reciprocity abuse" to artificially drive up posts for promoted content, political causes and other reasons, finds … Read the whole story
CEO Jeff Shell confirmed the pandemic's "significant impact" on the company, with ad revenue beginning to fall on top of the closure of parks … Read the whole story
Disney cancelled its dividend and saw a 90% drop in net income and a "significant" decline in TV advertising in its Q1 reporting period. … Read the whole story
Roku says its OneView platform will leverage TV identity data to manage advertising across OTT, desktop and mobile campaigns, enabling advertisers to buy media … Read the whole story
ViacomCBS continues to expand Pluto TV's distribution, with the TiVo deal coming on the heels of a Verizon deal. TiVo device owners will have … Read the whole story
ViacomCBS will showcase combined assets of its Viacom cable TV-based platforms and will offer CBS Television Network programming as well as original programming for … Read the whole story
Ampersand will also use Verizon Media's DSP as its primary buying platform for CTV and OTT inventory. Read the whole story
A California resident claims eBay encourages sellers on its platform to hike the price of masks, hand sanitizer, disinfectants and other products that can … Read the whole story
Some brands managed to increase Q1 ad spend on Amazon, driving strong results, according to a Teikametrics study, but a combination of supply-chain issues … Read the whole story
A California advocacy group has gathered more than 900,000 signatures for a new ballot initiative that could toughen the state's existing privacy law. Read the whole story
Advertisers and agencies appear to be reaching the same level of content consumption interest they showed in mid-February, a powerful new index created by … Read the whole story
A growing share of students (58% in late 2019, compared to 49% in 2016) said they were afraid of being attacked or shamed by … Read the whole story
Shopify highlighted a significant boost due to the COVID-19 pandemic. Subscription Solutions revenue rose 34% to $187.6 million, primarily driven by monthly recurring revenue … Read the whole story
Scott Edmonds is joining Syncari as CRO and Reade Triolo is joining as head of customer success. Read the whole story
- COMMENTARY
The recent surge in demand for online delivery has fueled the ascent of Instacart. Here's what this means for grocery shoppers and brands. Read the whole story
COMMENTARYOf the three big businesses, Disney's biggest revenue generator is its theme parks. How does re-opening work in a COVID-19 world? What happens if … Read the whole story
- COMMENTARY
To any brands combining barely disguised sales pitches with high-minded themes: Watch out. Consumers are paying even more attention than usual. Read the whole story
