Video Insider
Compared to 21% of streaming adults who use AVOD regularly, 69% report watching subscription-based video services/SVODs regularly, and 10% report watching virtual MVPDs regularly, according to a just-released VAB survey. Read the whole story
"Guarded optimism" is how the World Federation of Advertisers characterizes responses to its fourth tracking study on the impact of COVID-19 on marketing and … Read the whole story
Adding a shopping function to Reels will give it a leg up against TikTok, which is testing the ability for its creators to sell … Read the whole story
The economic fallout of COVID-19 is now projected to have a pronounced deflationary effect on ad costs for most major media and in most … Read the whole story
Susan Rovner officially began in her new role Monday, overseeing all TV and associated content for NBC, Bravo, E!, Oxygen, Syfy, Universal Kids, USA … Read the whole story
Following Cineworld's decision to shut down U.S. and U.K. theaters for the foreseeable future, Warner Bros. is delaying the release of "Dune," "The Batman" … Read the whole story
"We find that manipulative tactics are the norm, not the exception," authors of a study of political email campaigns write. Read the whole story
Factors like age, seniority and whether you work in-house or at an agency all seem to play a role in how work and careers … Read the whole story
PRophet uses proprietary technology to sample millions of reporters' stories spanning thousands of print media outlets by deploying a proprietary combination of natural-language processing … Read the whole story
Siding with Facebook, a federal judge has thrown out a lawsuit alleging that the company violated civil rights laws by allowing financial services companies … Read the whole story
In a move blasted by open internet advocates, FCC Chairman Ajit Pai has circulated an order affirming the agency's 2017 decision to revoke the … Read the whole story
Cloned versions of banks such as HSBC and Paragon Bank as well as global media sites experienced major losses and fake news this year. Read the whole story
Christina Radigan is tasked with increasing engagement and membership on the national and local levels. Her remit also includes developing initiatives that advance industry … Read the whole story
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IAB Europe's Programmatic Advertising Spend Research reveals that revenue from programmatic ad models grew by 23% in 2019, topping EUR23bn, with 77% of display … Read the whole story
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Now that President Trump is on the DL, how does he make up for lost marketing exposure? Read the whole story
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Email and SEO solutions are the tools being most evaluated for purchase, ClickZ reports. Read the whole story
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What name -- Asian American? Asian? Country of origin? -- do Asians living in the U.S. prefer to be identified by? Read the whole story
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Social issues around race, sexism, and representation are also present in the gaming and esports world. Women gamers face discrimination, games don't feature representative … Read the whole story
The move allows users of GoDaddy's Websites + Marketing platform to create shoppable posts, sync products, and integrate with Instagram Checkout. Read the whole story
