Not surprisingly, time spent with media on connected TV devices, connected gaming consoles and smartphones will continue to increase, with OTT streaming services driving most of the connected-device gains. Read the whole story
At Apple's WWDC 2021 developer's conference Monday, Apple announced several new features and services for its Maps app in iOS 15, including augmented reality … Read the whole story
Apple's next operating system will obscure Safari users' IP addresses, and will let people using its email app to block tracking pixels that inform … Read the whole story
The GAC cable network earned an estimated $37.5 million in national TV advertising spending in the June 2020 to June 2021 period. Read the whole story
"Scatter pricing is at all-time highs. We used to say that [a lot]. But it really is. There is nosebleed pricing out there," says … Read the whole story
The feature automatically saves all of a user's shoppable Product Pins in one area and consolidates pricing and other info about products in a … Read the whole story
In a move to lure Apple and YouTube creators to its platform, Facebook CEO Mark Zuckerberg said the company will not take a cut … Read the whole story
More than two-thirds (68%) said they felt they were "doing their best work" while working from home during the pandemic. Read the whole story
Google says publishers who sued the company over alleged antitrust claims failed to consider that other companies, including Facebook and Amazon, also sell display … Read the whole story
Empower announced five new promotions. This all-star female cast includes vice president of integrated planning Courtney Ackerman, vice president of digital and programmatic Laura … Read the whole story
Positioning itself under a new category umbrella -- Hybrid Work -- Webex will incorporate its key video meeting functions and messaging, calling, polling and … Read the whole story
Publicis Media has reorganized its U.S. media management team, naming former Dentsu media chief Michael Epstein CEO of Starcom U.S. and promoting several others. … Read the whole story
Tina Manikas is tasked with boosting the shop's brand and driving growth by elevating the agency's capabilities and winning new clients. She previously led … Read the whole story
These are the best of times for TV viewers, but it might be the worst of times for broadcast TV - although it doesn't … Read the whole story
Starcom will broker data to support the brand and its corporate identity under the deal. Telenor collects first-party customer data, similar to Verizon Communications … Read the whole story
The off-color titles of her TV shows apparently present no obstacle to actress Annie Murphy of "Schitt's Creek" and now "Kevin Can F**K Himself." Read the whole story
For one, forget the myth that WOM works only (or best) in "exciting" categories. Read the whole story
Email is the top channel choice for travel updates, beating phone and text, Braze reports. Read the whole story
But MDC major shareholder Indaba Capital rejected Stagwell's proposed modifications as inadequate, according to a representative for the firm. Read the whole story
Last year's award winners included Lincoln's Joy Falotico, who was selected as automotive marketer of the year. Read the whole story