"Delete Facebook" is once again trending on social media, this time due to news that Facebook provided law enforcement authorities in Nebraska with private chat messages that are being used … Read the whole story
The ad-supported streaming option will start Dec. 8 and be priced at $7.99 a month. Disney+ is now in 44.5 million homes in the … Read the whole story
Disney's global D2C streaming sub gain far outstripped analysts' expectations. But Disney+'s loss of Indian Premier League cricket streaming rights is expected to drive … Read the whole story
Nielsen says all its media panels have seen growth -- including its highly scrutinized national TV panel, which has grown to more than 42,000 … Read the whole story
"Strong desire to gain brand awareness among target consumers, create positive brand associations and generate sales lift will continue to favor product placement in … Read the whole story
YouTube handily beats TikTok, at 95% and 67%, respectively. Read the whole story
As part of a pledge of transparency around collecting, using, and sharing data for advertising, TikTok is launching new ad-targeting tools to provide users … Read the whole story
The new digital displays includes more than 2,000 square feet of signage at LaGuardia Airport. Read the whole story
The companies say the platform can deliver billions of contextually targeted CTV impressions per month. Read the whole story
Havas Media Group VP of analytics Dana Cohen has worked with customer intelligence platform DISQO for nearly a year, and began testing the Outcomes … Read the whole story
FTC Commissioner Alvaro Bedoya said this week that "any company that collects, retains, or uses location data should think hard about how to better … Read the whole story
Bing has added search results that show product price history, available coupons and ethical choice annotations for shoppers. Read the whole story
Brands want to avoid offending consumers in the current climate, Phrasee reports. Read the whole story
Political ad growth at its Fox News Media and TV stations boosted Fox Corp. advertising by 7% to $1.06 billion in its latest quarterly … Read the whole story
Ceremonies will take place on November 16, 2022, at Cipriani 42nd Street in New York City and are expected to attract more than 450 … Read the whole story
One of the largest sources of media planning research, GfK said the new "regimen" can reduce respondent bias by 33%. Read the whole story
The agency unveiled the tool today with Tyson Foods as the launch client. The tool uses algorithms that identify detrimental or hateful content towards … Read the whole story
An AMA-NY study released Wednesday finds the average corporate buyer is a millennial male with changing values, and women have surpassed men among younger … Read the whole story