Teradata aims to make omnichannel effortless with an update of its marketing cloud solution. Email marketers can now leverage better customer data and real-time … Read the whole story
Email security company Mimecast announced plans to use the symbol "MIME" on the Nasdaq exchange and hopes to raise $100 million in its IPO. … Read the whole story
The New York Times is jumping into the VR pool with the launch of NYT VR, a new virtual reality app created in collaboration … Read the whole story
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As marketing transforms into a primarily data-driven practice, businesses need to understand the services and professional hires that will enable them to stay competitive. Read the whole story
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The only way to truly integrate all technologies in your Marketing Technology Stack is to build bridges across these silos and teach different sub-departments … Read the whole story
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Most brands don't have physical stores. As a result, they have little control over several factors that influence customers' experiences with, and opinions about, … Read the whole story
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According to the Forrester Research report, Young TV Cord-Nevers Have Arrived And Are Here To Stay, 50% of all TV viewers under age 32 … Read the whole story
