MediaPost Publications - Email Marketing Daily 01/08/2019

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Email Insider

The Price Of Convenience: What Consumers Want From Subscription Services

by Ray Schultz, Columnist

They expect variety and savings. And email is their favorite messaging channel, Digitas reports. Read the whole story

Read Now »

Google Emails Users Over 2018 App Data Breach
by Ray Schultz
Critics are asking why Google waited until Jan. 3 to inform users of a breach discovered two months ago. Read the whole story
California Bill Would Replace Paper Receipts With Digital, Many Would Be Sent By Email
by Ray Schultz
The 'Slip the Skip' bill would require retailers to use digital receipts as the default. Read the whole story

Do People Trust AI To Make Decisions And Recommendations?
by Laurie Sullivan
When it comes to AI, survey respondents seem to trust GPS apps more often than job search apps or news apps, and they trust … Read the whole story
COMMENTARY
Advertising Activism Has Impact
by Steven Rosenbaum, Featured Contributor
The era of brands sitting on the sidelines is over. Every ad placement is now an endorsement. Read the whole story