Email Insider
Personalized emails produce a lower data acceptance lift on mobile than mood and life events, but still rank highly, per a study. Read the whole story
But more shoppers are planning to buy online than in brick-and-mortar locations, InMoment reports. Read the whole story
Many businesses don't know where to begin in improving the digital experience, Amplitude finds. Read the whole story
Current president of ResourceOne Fundraising Group Bryan Lank is moving on to a new title in parent company Moore. Read the whole story
"A business's methods for submitting requests to opt-out shall be easy for consumers to execute and shall require minimal steps," the newest CCPA proposed … Read the whole story
MediaPost is seeking nominations for its annual Agency of the Year awards. If you'd like to nominate an agency and/or individual in the following … Read the whole story
In a defeat for cybersecurity company Malwarebytes, the Supreme Court left in place a decision allowing rival security company Enigma Software to proceed with … Read the whole story
The move, prompted by shifts in consumer behavior and privacy-driven changes, will help advertisers achieve better return on investments from marketing and understand the … Read the whole story
