MAD London Editions for April 2025
Today's Most Read Stories
- Microsoft To Shutter DSP, Formerly Xandr, Replace It With AI
- UK Regulator Investigating Omnicom-IPG Merger
- Netflix Upfront: Ad Suite Reaches Critical Mass, 170M Viewers
- Addressable TV Ad Industry Pitch Goes 'Elemental'
- Analyst Believes Google AI Mode Will (Soon) Replace Traditional Search
- Streaming Upfront Media Dollar Share Climbs To 32%
- From 'Ad Age' To In-House Agency: A Conversation With Jonah Bloom
- WBD Upfront: 'Storyverse' Content For Brands' Creative, New Ad Platforms
- Upfront With TelevisaUnivision: Ramping Up Brands, Young Audience Focus
- YouTube Slates First Live NFL Broadcast, For Free
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