Marketing Daily
Tuesday, October 17, 2006
  • Circuit City Introduces Home Installation For Tech Purchases

    [Retail] As a remedy to the complications of modern life, Circuit City introduced "firedog," a new service that makes house calls, helping hapless consumers … Read the whole story

  • Ford Puts Digital Push Behind Edge

    [Automotive] Ford will launch its biggest digital campaign ever to support the Edge crossover, which goes on sale in November. Online efforts to date … Read the whole story

  • Avon Listens To Reps, Brings Back Basics

    [Beauty] Avon Products has listened to its reps and will return to its roots by offering more holiday items this year. Its first major … Read the whole story

  • New Liz Claiborne CEO Brings Brand Skills

    [Apparel] Liz Claiborne's new CEO may come from the pharmaceutical industry, but it's the Johnson & Johnson executive's marketing expertise and success reviving moribund … Read the whole story

  • Denny's Beckons Diners To Come Back

    [Restaurants] As people following the story now know, Google's Larry Page and Eric Schmidt and YouTube's Chad Hurley and Steve Chen met at a … Read the whole story

  • AT&T Brand Will Dominate After BellSouth Merger

    [Telecom] Two brand names will be retiring once the $79 billion AT&T; and BellSouth merger gets the final green light. But the disappearance of … Read the whole story