[Automotive] The Cypress, Calif., U.S. sales arm of the Japanese automaker has a sponsorship deal with the Chicago-based league that includes Mitsubishi-branded helmet and … Read the whole story

[Beverages] The three-year agreement will put the Scotch brand's striding-man logo on the back of Jim Furyk's golf shirt, and a sweepstakes will provide … Read the whole story

[Restaurants] Draftfcb created the spot in Kiswahili, a language spoken by 50 million East and Central Africans. It features elite marathon runners who, mid-race, … Read the whole story

[Research] While community-focused sites from iVillage to Moms Online have positioned themselves as a market research tool for years, the new network from San … Read the whole story