Marketing Daily
Thursday, January 14, 2010
  • Haiti in Rubble: Marketers, Aid Groups Rush To Help

    Coca-Cola has pledged $1 million through the Coca-Cola Foundation to the American Red Cross for disaster-relief. The company says it is also providing bottled … Read the whole story

  • Who Makes Travel Reservations Online?

    Top 10 DMAs in which reside adults who made travel reservations online in the past month: 1 San Francisco/ Oakland/ San Jose 2 West … Read the whole story

  • Five Questions To Start The (Still) New Year

    1. Does your target Digg your ads? Read the whole story

  • Pepsi's Pumped-Up 'Refresh' Initiative Kicks Off

    As of today, the Pepsi Refresh site is open to submissions for the first round of awards. Pepsi Refresh is notable both for its … Read the whole story

  • VW Is Back In Super Bowl After Nine Years

    The company says the retail campaign, kicking off right after the Super Bowl, will include TV, online, outdoor, radio and newspaper elements as well … Read the whole story

  • Get Rich? 70% Don't Think It's Possible

    "The implications for the economy and the country are not good," says Bankrate's Sheyna Steiner. "When people feel pinched economically, they stop spending, and … Read the whole story

  • Cox Launches Campaign Backing Wireless Intro

    The creative features a faux wireless service provider, "Your Wireless," at a mall kiosk. Consumer reactions ranged from "You're going to charge me for … Read the whole story

  • KGB Playing With Big Brands At Super Bowl

    The company is currently mulling three commercials -- including one that would feature actors William and Stephen Baldwin -- to air during the third … Read the whole story